Post by account_disabled on Feb 25, 2024 1:14:42 GMT -6
Technology continues to advance at an exponential rate. Until recently, artificial intelligence, data-driven marketing, and voice search engine optimization were considered aspirational trends, almost bordering on the ridiculous. Today, such trends are among the top priorities for most businesses in 2020. Content index: Social commerce Chatbots Augmented reality and interactive content Voice Technology Zero position on Google So what will be the most exploited trend of 2020? Social commerce Social media have for years become an integral part of the online marketing strategy: Facebook and especially Instagram give you the opportunity to shorten the purchase process, reaching a large audience.
Influencers have been collaborating with brands Chinese Student Phone Number List on social media for some time but the real innovation occurred in 2019 when Instagram introduced tap shopping . How do they work? If you scroll through the home page and see a dress you like, just tap to open the product sheet with the option to purchase it, like on an e-commerce platform. Social media, from a privileged place to get an idea on current trends and seek inspiration for future purchases, evolves by incorporating the next step: the possibility of purchasing in a few steps without having to abandon the channel .
Given the penetration rate of Instagram worldwide, it is certainly an interesting innovation, especially for brands with online shops. tap-shooping-instagram The 5 digital trends of 2020 to exploit in your strategy Chatbots The use of chatbots is an increasingly discussed topic. The digitalization of processes has made users more autonomous and the use of automated chats based on artificial intelligence responds to users' need for immediate feedback from the company. Obtaining information, choosing a product, paying a bill, making a complaint or requesting technical support will be fast and automated.
Influencers have been collaborating with brands Chinese Student Phone Number List on social media for some time but the real innovation occurred in 2019 when Instagram introduced tap shopping . How do they work? If you scroll through the home page and see a dress you like, just tap to open the product sheet with the option to purchase it, like on an e-commerce platform. Social media, from a privileged place to get an idea on current trends and seek inspiration for future purchases, evolves by incorporating the next step: the possibility of purchasing in a few steps without having to abandon the channel .
Given the penetration rate of Instagram worldwide, it is certainly an interesting innovation, especially for brands with online shops. tap-shooping-instagram The 5 digital trends of 2020 to exploit in your strategy Chatbots The use of chatbots is an increasingly discussed topic. The digitalization of processes has made users more autonomous and the use of automated chats based on artificial intelligence responds to users' need for immediate feedback from the company. Obtaining information, choosing a product, paying a bill, making a complaint or requesting technical support will be fast and automated.